SEANIO Presents: LOVE Like You Mean It
- part of The Rainbow Collection.
What's the Rainbow Collection? Simply put, it's a dedicated space for rainbow-wear, for all who love rainbows!
So what is LOVE Like You Mean It? LLYMI is a simple phrase I'm introducing for allies of the LGBTQIA+ community. It serves as a reminder that allyship is not simply about having a rainbow flag or graphic present and calling yourself a friend, but it's about actual support and effort to instill change in greater society. The PRIDE movement is not just about spreading the message of "love is love", but about loving your fellow human, regardless of their gender, sexuality, self-identification, lived experiences, or community. It is about equality, acceptance, understanding, validating and welcoming.
I've designed this collection to spread the LOVE Like You Mean It message, proudly show the SEANIO "brand" allyship, and provide financial support to a selection of LGBTQIA+ charities who work directly within the community both in the UK and around the world. I have carefully chosen products from organisations which - to the best of my knowledge - are both welcoming to the LGBTQIA+ community and eco-conscious. My print-on-demand supplier also uses vegan-friendly inks in their processes and wherever possible, distributes from the nearest satellite fulfilment centre to the end customer (you). Where possible, the majority of items in my shop are either made from recycled or organic material and where eco-products are not available, I continue to strive to source planet-friendly alternatives.
I have also tried to design this range with both the LGBTQIA+ community and allies in mind. Many of the products I sell are unisex as a prerequisite. Where items are not listed as unisex, I have removed the gender identifying labels to help encourage anyone to select the items which suit them best. I strive to always be inclusive, but I encourage you to let me know how I can improve my offerings in the future. I'm more than willing to listen and learn.
I will also be donating a portion of the proceeds from all Rainbow Collection sales to a selection of LGBTQIA+ and ally charities. While purchasing these products does also support me to continue making music for a living, LOVE Like You Mean It isn't about me; it's about taking PRIDE in being an ally by learning, understanding, accepting, welcoming, validating and loving - like we mean it! - all people, just as we are.